The insurance company will reduce the number of long-term illness reports with artificial intelligence
The use of artificial intelligence should reduce the number of long-term illness notifications in the future.
This is the message from the technical manager of Dansk Sundhedssikring, Lars Bjerregaard.
According to the manager, the use of data from previous treatment courses and claims has proven to be very effective in preventing long-term illness notifications.
“For some time now, we have looked very closely at what symptoms and types of reporting typically end up in long-term illness notifications. We now need to use that data more efficiently. We can do this with the help of artificial intelligence, because technology reaps even more benefits from that data,” he says.
DKK 10 million is the amount invested by Dansk Sundhedssikring in the development of artificial intelligence
Specifically, the insurance company will use algorithms to calculate which treatment is expected to be most effective for the individual person. It should both reduce the cost of treatment and ensure that the individual customer receives the best possible course.
"We can reduce the part of our policy that pays damages, because we can to a greater extent offer our customers the right treatment from the start," says the manager.
The idea of prevention
The use of artificial intelligence does not mean that customers in Dansk Sundhedsforsikring will no longer be in contact with a natural person when they contact us, the manager emphasizes.
“It is not the same as saying that we are replacing the health professional advice. On the other hand, it is a case of data-driven decision support for the individual nurse,” he states.
Dansk Sundhedssikring is not the only insurance company that thinks of digitization as a prevention strategy. There is also a clear development trend in Denmark's largest insurance companies. Most recently, in November Tryg presented a three-year strategy, which largely focuses on prevention, among other things by promoting the use of data.
Dansk Sundhedssikring has currently invested DKK 10 million in the construction of the technology that will reduce the number of long-term illness notifications. But the investment does not stop here. On the contrary, it is a long-term strategy to use artificial intelligence to ensure prevention among customers, the manager points out.
“We have a data strategy that we will seriously embark on in 2022. It must ensure that we make use of the knowledge we have about our customers, so that it can benefit all of us,” says Lars Bjerregaard.
He expects that the investment in artificial intelligence will be approx. DKK 10 million annually for the next five years.